Welcome to The NEWcomer


Our mission is to provide independent, thoughtful, and investigative journalism to Green Bay and Northeastern Wisconsin. Stories about local politics, community issues, art, and culture can be expected.

Our vision is a local, independent media landscape where members of the community are represented and powerful institutions are put under the microscope.

We value curiosity, care, humility, and truth.

Our guiding principles are to approach each subject with a sense of wonder, to protect vulnerable populations and hold truth to power, seek diverse stories and voices, and explore the sights, sounds, and stories of Northeastern Wisconsin.

More about our ethos and ethics can be found here.

What can you expect?

Each week, we will send two emails to your inbox.

On Wednesdays through Friday, you'll get are free dispatches about what is happening related to art, culture and politics in Green Bay. Wednesdays can also feature a solutions-based approach to providing free, critical information to readers.

Sprinkled throughout each month, you may receive stories and deep-dives into a local issue, interviews and investigations, or an installment to our pesky-question-asking column, Green Bay Grackle.

On Sundays, readers receive The Newcomer’s Noticeables, a free, weekly round-up of events, local stories, insights, and regional happenings.

Where do you come in?

The NEWcomer is 100% free. If you enjoy this work, please consider becoming a monthly subscriber or consider dropping a one-time tip.

You care about local issues in Green Bay and Northeast Wisconsin. You want thoughtful looks at music, art, politics and more happening in your own backyard.

You don’t want fluffy nonsense, so subscribe today.

Who is The NEWcomer?

The NEWcomer was started in February 2021 by John McCracken. It was placed on a brief hiatus from September 2021 to January 2022.

McCracken, born in Menomonie, raised in Tennessee, roots in Rock County, cut teeth in Madison, and now a Green Bay resident, maybe a newcomer to Northeast Wisconsin, but he’s not to the dairy state.

His work has appeared in The Midwest Center for Investigative Reporting, Great Lakes Now - Detroit Public Television, UpNorthNews, Bandcamp Daily, Loudwire, In These Times, The Capital Times, The Press Times, Tone Madison, Belt Magazine, Green Bay City Pages, Milwaukee Record and more.

Do you want to contribute?

Do you have a story you want heard? Do you think your community or perspective isn’t represented in Green Bay or Northeast Wisconsin? You don’t need a journalism degree to tell your story.

Send an email to thenewcomerwi@gmail.com, but first, read our pitch guidelines.

As our sustainer base grows, we strive to pay local writers for their work. You can make this possible by becoming a paying subscriber today.

Thank you for stopping by, we look forward to seeing you stick around.

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